As the Chief Executive Officer (CEO) of SparkTech, Jason Donovan oversees the overall strategic direction of the company, ensuring alignment with its vision to innovate and deliver cutting-edge technology solutions. He leads high-level decision-making and establishes key partnerships to drive business growth. The CEO is also responsible for managing the company’s leadership team and ensuring the business remains financially viable and competitive in the tech industry.

Key Responsibilities:

• Set and implement the company’s vision and strategy.

• Lead major business development initiatives and strategic partnerships.

• Oversee financial performance and ensure profitability.

• Manage and mentor the leadership team.

• Represent the company in external engagements and media

The Human Resources Manager, Taylor Murphy, is responsible for managing all aspects of employee relations at SparkTech. This includes recruiting new talent, developing policies, handling staff grievances, and promoting a positive workplace culture. The HR Manager ensures that all HR practices comply with legal requirements and supports the ongoing professional development of SparkTech's staff.

Key Responsibilities:

• Lead recruitment, onboarding, and talent management.

• Develop and implement HR policies and procedures.

• Manage employee relations and conflict resolution.

• Ensure compliance with workplace legislation.

• Oversee staff training and development programs.

As the Marketing Manager, Josh Henderson is responsible for implementing SparkTech’s marketing strategies. He works on a variety of campaigns, manages the marketing team, and ensures that the company’s products and services are effectively promoted. Josh also monitors marketing performance and adjusts strategies to meet business goals.

Key Responsibilities:

• Execute marketing campaigns for new product launches, including GameOn!

• Manage the marketing team and ensure tasks are delivered on time.

• Oversee social media, digital marketing, and content creation efforts.

• Analyze campaign performance and make data-driven adjustments.

• Ensure marketing materials align with the company’s brand guidelines.

As the Social Media Manager, Stacey Richards is responsible for managing SparkTech’s social media presence across multiple platforms. Stacey creates and curates engaging content, interacts with followers, and tracks social media analytics to ensure high levels of engagement and reach. She collaborates with the marketing team to ensure social media aligns with broader marketing goals.

Key Responsibilities:

• Develop and implement social media strategies across platforms.

• Create and curate content for platforms like Instagram, TikTok, X (Twitter), and Facebook.

• Engage with followers and respond to customer inquiries on social media.

• Analyze social media performance and report on key metrics.

• Stay updated with social media trends and best practices.

The Marketing Assistant supports the marketing team with day-to-day tasks. Emily’s role includes creating content, coordinating marketing materials, assisting with market research, and ensuring all marketing campaigns are running smoothly. She works closely with the Marketing Manager and Social Media Manager to promote SparkTech’s products effectively.

Key Responsibilities:

• Assist in the creation of marketing materials and content.

• Coordinate marketing campaigns and track their progress.

• Support social media efforts by creating and scheduling posts.

• Help gather and analyze market research data.

• Provide administrative support to the marketing team.

• Purpose: Responsible for promoting SparkTech’s products and brand, driving customer engagement, and overseeing digital and traditional marketing efforts.

• Key Roles:

  • Chief Marketing Officer: Reports directly to the CEO and is responsible for ensuring all objectives are met and align with the rest of the organisation.

  • Marketing Manager: Oversees the entire marketing strategy and team. Reports to the CMO.

  • Content Creator: Develops engaging content for social media, blogs, and promotional materials.

  • Social Media Manager: Manages SparkTech’s social media presence and engagement strategies.

  • Graphic Designer: Designs visuals for marketing materials, social media, and campaigns.

  • SEO Specialist: Ensures that all digital content is optimized for search engines to increase visibility.

  • Marketing Assistant: Provides support for all key roles above.

• Purpose: Creates, designs, and improves SparkTech’s core products, like GameOn! This team is the engine for innovation and technical excellence.

• Key Roles:

  • Product Manager: Coordinates product development, setting priorities and ensuring the product aligns with business goals.

  • Software Engineers: Develop and code the applications and features.

  • Game Developers: Specifically focus on developing and optimizing games for mobile and web platforms.

  • UX/UI Designers: Ensure the product is user-friendly and aesthetically pleasing.

  • QA Tester: Tests products for bugs, errors, and usability issues before release.

• Purpose: Drives revenue by selling SparkTech’s products and forging strategic partnerships with clients and other companies.

• Key Roles:

  • Sales Manager: Leads the sales team, sets targets, and oversees sales strategy.

  • Business Development Manager: Identifies new business opportunities and partnerships to expand SparkTech’s reach.

  • Account Executives: Manage relationships with clients, ensuring their needs are met and upselling where appropriate.

  • Sales Representatives: Handle direct sales efforts to bring in new customers and meet targets.

• Purpose: Ensures customer satisfaction by providing technical support, answering inquiries, and helping customers navigate SparkTech products.

• Key Roles:

  • Customer Support Manager: Oversees the customer service team and ensures that customer concerns are resolved promptly.

  • Support Representatives: Handle customer questions and troubleshoot issues via email, phone, or live chat.

  • Customer Success Specialist: Focuses on helping customers get the most value from SparkTech’s products, often leading onboarding and follow-up services.

• Purpose: Develops visual and creative assets for marketing, branding, and product design. This team ensures that all designs align with SparkTech’s brand and product vision.

• Key Roles:

  • Creative Director: Leads the creative vision of SparkTech, overseeing branding and design strategies.

  • Graphic Designers: Create graphics, logos, and other visual materials for digital and print media.

  • Video Production Specialist: Produces video content for promotional purposes, tutorials, and internal communications.

  • Brand Designer: Focuses specifically on building and maintaining a cohesive visual brand identity for SparkTech and its products.

• Purpose: Maintains SparkTech’s internal IT infrastructure, secures data, and ensures that digital products are protected from cyber threats.

• Key Roles:

  • IT Manager: Oversees the company’s IT operations, including hardware, software, and network security.

  • Cybersecurity Specialist: Protects SparkTech’s products and internal systems from cyber threats and vulnerabilities.

  • System Administrator: Manages servers, networks, and IT systems to ensure they are running smoothly and securely.

  • Data Protection Officer: Ensures compliance with data protection laws (e.g., GDPR) and manages data security policies.

• Purpose: Manages internal operations, company policies, recruitment, employee welfare, and ensures the efficient running of SparkTech’s day-to-day activities.

• Key Roles:

  • Operations Manager: Coordinates between departments to ensure smooth operations and processes across the organization.

  • HR Manager: Handles recruitment, employee relations, training, and development.

  • Talent Acquisition Specialist: Focuses on hiring and retaining top talent in key areas like marketing, product development, and design.

  • Office Manager: Manages day-to-day logistics and ensures the office environment supports productivity and comfort for all employees.

• Purpose: Manages SparkTech’s finances, including budgeting, forecasting, and financial reporting to ensure the company remains financially healthy.

• Key Roles:

  • Chief Financial Officer (CFO): Leads the finance team, overseeing the financial health and strategy of SparkTech.

  • Accountants: Handle bookkeeping, invoicing, and financial reporting.

  • Financial Analyst: Provides insights into financial trends, budgeting, and revenue forecasting.

  • Payroll Specialist: Manages payroll and employee compensation.

• Marketing & Product Development: Ensures that marketing strategies align with product launches and feature updates.

• Customer Support & IT: Collaborates to resolve technical issues customers face with the product.

• Creative & Marketing: Works together to produce branded content that promotes SparkTech’s products and services effectively.

• Sales & Business Development: Develops strategies to approach new markets and nurture existing client relationships, often with input from marketing and product teams.